The Analogue Way

LoveAffair

If you have ever seen a striking photograph tacked on some mysterious and creative friend’s wall, chances are it was a prime dorophy-tang-lomography-diana-camera-2example of Lomography.  Photographs taken with Lomo camera’s are known for their  deep saturation and charmingly blurred images.  The company stands firm in their love and fight to preserve analogue photography, that is film photography as opposed to the digital kind.  At first glance a Lomo camera has a very inexpensive and vintage look- most Lomography cameras have plastic bodies and interesting colorful finishes.  However, the lens is curiously high quality for an essentially plastic camera. All Lomo cameras available for purchase use 35mm film or 120 film, which is also available through Lomography.com.

The first Lomography camera dates back to 1982 Russia where the director of the LOMO Russian arms and optical factory sought to create a new version of the Cosina cx-1, a compact Japanese camera.

This is how the Lomo LC-A came to be.  It seems only the communists were indulging in Lomography until 1991 when a group of Viennese students popularized the beautifully imperfect style photograph that is synonymous with Lomo.  Since then, the company has made great strides and garnered international fame which such creations as the 4-lensed action sampler and the world’s first compact fisheye lens camera. Aside from the groundbreaking, they offer a host of usual cameras with a Lomo twist, like the Diana F+ which  has over 10 editions, like glow in the dark and “Meg” which was made for Meg White of the White Stripes and now the Diana comes in mini as well.

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Today Lomo thrives on a spontaneous ‘shoot from the hip’ culture of photographers.

With their 10 Golden Rules strongly based on their motto “don’t think, just shoot” they make themselves accessible and appealing to all. And getting started

Is ridiculously easy, you can just pick up a Lomo ColorSplash camera and spend the day changing the tinted flash filters and blinding all your friends with red, blue, and yellow Flashes!

::Where? www.Lomography.com

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HotMess Hotmess:::Director of Espionage Creepy creepster always creeping, observing and documenting